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Donald Farmer, Treehive Strategy


Careless, Creepy or Criminal: How are your data ethics?


While I hope you’re not criminal, the growth of data privacy and data ethics legislation worldwide is certainly a challenge. Most of our problems with data ethics are just careless; and some are downright creepy.

In this session, we’ll not chase down the headline grabbing issues - although we have many examples - but rather the day-to-day problems of processing, storing, and analyzing data in an ethical, but still practical and insightful manner. We’ll review the intent and the implications of legislation for data analysts, and we’ll look at ways in which vendors can help.

And really, did you have to serve an ad for travel insurance alongside that story about the latest plane crash?

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